Jax, Shave Dad × Van Yulay
A Cracker Jack tribute, by hand
Jax is a Shave Dad collaboration with Florida artisan** Van Yulay**, sold direct on vanyulay.com. Van Yulay’s product page leans into the visual gimmick:
The best looking imitation of cracker jacks there is in a shave soap. Looks like real caramel corn straight out of the box!
The label is a clear riff on the classic Cracker Jack box, striped red and white, sailor and his dog, the works.
What’s in it
Van Yulay’s soap base is one of the most ingredient-dense formulas in the artisan space:
Stearic Acid, Coconut Fatty Acid, Palm Stearic, Castor, Glycerin, Potassium & Sodium Hydroxide, Aloe Vera, Coconut–Tallow–Lanolin–Babassu–Manteca–Argan–Emu Oils, Shea & Kokum Butters, Sodium Lactate, Calendula, Extracts, Poly Quats, Allantoin, Silica, Bentonite & Kaolin Clay, Glycerin Soap and Fragrance
Reviewers on the Van Yulay site call out the soap’s slickness and post-shave feel; the consensus across early March 2025 reviews is that the gourmand fragrance lands as advertised.
Status
Active, Jax is still listed on Van Yulay’s catalog as of May 2026. This is a partner-direct collab; it was never carried by The Wet Shaving Store.