Amazon Prime Day Wet Shaving Deals: The Full List
A swept-the-shelf list of every wet shaving product Amazon is actually marking down for Prime Day. Click while they are hot.
Read more →Est. 1959 · The Shave Dad ProjectOld-school steel.
Old-school steel.
New-school community.
Limited-edition collaborations, reviews, and field-tested gear for the wet shaving community. Whether you're picking up your first DE razor or you've been at it for forty years, you're home.
Active Release
RAZOR EMPORIUM
RAZOR EMPORIUM
Active Release
The Shave Dad Project · June 2026
Back To Glory: Shave Dad x Razor Emporium
Shave Dad and Razor Emporium's Back To Glory drops Friday, June 12. Bergamot, lavender, cedarwood, amber. A tribute to the vintage razors and rituals that built the hobby. Exclusively at Razor Emporium.
From the Journal
All Articles →The latest on lather, steel, and the people behind them.
Reviews, interviews, and dispatches from artisans and content creators across the wet shaving world.
article
video
Blizzard Battles 2026 Round 1: Mama Bear Bedford Falls vs Triple Dog Dare
Round 1 of Blizzard Battles 2026 pits Mama Bear Soaps' one-off Bedford Falls, a blend of Bear Ice and Hot Buttered Rum, against Adopted Acres' Triple Dog Dare. Twelve artisans entered. One trophy.
Read more →
article
Preventing Razor Burn: The Shave Dad Guide
Razor burn does not have to be part of your shave. Seven steps from prep to post-shave that fix the most common causes of irritation, written for wet shavers building a routine that respects their face.
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article
The Classic Aftershave Buyer's Guide: A Tour of the Splashes and Balms Worth Knowing
A discovery tour of the classic aftershaves worth knowing, splashes, balms, colognes, and cooling treatments, grouped by where they come from and what kind of shavers reach for them. Not a ranking, a map of the territory.
Read more →
article
Amazon Shave Soaps: What the Shave Dad Group Actually Buys
Ryan asked the group what shave soaps are worth buying on Amazon. Thirty-eight replies. The list runs from grocery-store creams to artisan soaps most people don't think to search for there.
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video
Subtle Art Soap Co. Whispering Woods: Review and Shave
Joe at Subtle Art Soap Co. has Whispering Woods out in his new V4B base. Vetiver, Royal Hawaiian sandalwood, amber, vanilla, white musk. I gave it an 80 proof.
Read more →Featured Story
Editor's Pick · June 2026
The DE Razor Blade Buyer's Guide: A Tour of the Blades Worth Knowing
A discovery tour of the double-edge razor blades worth knowing, grouped by where they come from and what kind of shavers reach for them. Not a ranking, a map of the territory.
The Vault · Limited-Edition Collabs
View All →Every Shave Dad release. One run, then gone.
Each collab is a one-and-done partnership with an artisan. Each release is sold by the partner, links go directly to that retailer.
The Shave Dad Project · Partners
All Partners →The artisans we've collaborated with.
Small-batch makers, family-run soap labs, and independent razor smiths. Every Shave Dad release is a partnership.
345 Soap Co
SOAP · USA
Adopted Acres Soap
SOAP · USA
Alpha Shaving Works
RAZORS · USA
Azalea City Suds
SOAP · USA
Denton Majik
SOAP · USA
Elysian Soap Shop
SOAP · USA
Ginger's Garden
SOAP · USA
Hendrix Classics & Co
SOAP · USA
Heritage Hill Shave Co
SOAP · USA
Master Soap Creations
SOAP · SOUTH AFRICA
Phoenix Artisan Accoutrements
SOAP · USA
Razor Emporium
RAZORS · USA
Strike Gold Shave
SOAP · USA
The Wet Shaving Store
PARTNER · USA
Van Yulay
SOAP · USA
Wholly Kaw
SOAP · USA
New to Wet Shaving?
Start here. Skip the regret.
Short guides built around the questions Jerry has answered ten thousand times in the Facebook group.
The Full Beginner's Path →
01
What Wet Shaving Actually Is
Wet shaving is the original way to shave, a brush, a soap, a single-blade razor, and water. Here's why people still do it.
02
Your First DE Razor
What to look for in a starter double-edge razor, and three specific models that won't steer you wrong.
03
Your First Shaving Brush
Synthetic, boar, or badger, what each is, what they cost, and which one to start with.
04
Choosing Your First Soap or Cream
Soap vs. cream, tallow vs. vegan, drugstore vs. artisan, and three specific starter products that won't disappoint.
05
Building a Lather That Actually Works
The single skill that makes or breaks a wet shave: turning a puck of soap into a thick, slick lather. With water ratios.
06
The Three-Pass Shave
WTG, XTG, ATG, what they mean, why each pass exists, and how to actually do them without bleeding.
07
Pre-Shave Prep & Post-Shave Routine
What you do in the five minutes before and after the razor matters more than most beginners realize.
08
Avoiding Razor Burn, Ingrowns, and Weepers
Diagnose what went wrong from the symptom: stinging, red rash, bumps, or pinprick bleeding.
09
Maintaining Your Gear
How to make a brush last 10 years and a razor last forever. Drying, blade rotation, soap storage.
10
Ten Common Beginner Mistakes
The mistakes everyone makes in their first month, and how to recognize you're making them.
11
Wet Shaving Glossary
The vocabulary you'll see in every Facebook group, every YouTube review, and every Shave Dad release post.
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